<h3>A Faster, Compliant, Customer-First Experience</h3>
Beyond the structural overhaul, the new site addressed the practical issues that were costing Rainclear sales. Page load speeds improved dramatically, reflected in a significant jump in Lighthouse scores. Legislative compliance requirements around consumer and commercial waste disposal were properly implemented. And the overall browsing and purchasing experience was redesigned to serve both trade accounts and direct consumers, making procurement fast and frictionless for both audiences.