<h3>Child-Friendly Design with Purpose</h3>
The colour palette was deliberately chosen in soft, welcoming tones that create a calm, engaging environment, designed for a site where parents and children often browse together. But these weren't purely visual choices. The colours improved readability, helped guide users intuitively through the site, and created a clear visual hierarchy that made navigation feel effortless. Bright imagery and clear calls to action kept visitors moving forward without overwhelming them.